Yes! Your competition is against this ocean of bloggers.
It seems like you’ve already set-up a WordPress website for blogging. Well, WordPress alone has about 60 million blogs.
I know you’re a dedicated blogger who produces flawless content, hoping to provide value to the readers.
Yes, you’re posting more than twice a week, but still not getting expected traffic.
It seems like you’re presenting to empty seats.
It’s been quite some time, and you’re running out of patience.
Does blogging even work? Am I good enough? Content is king— is it?
Or was that famous YouTuber just lying about the benefits of your own blog?
These are some of the questions that might pop up in your mind upon seeing that flat curve on the blog analytics.
You’re frustrated, or maybe planning to give up.
STOP RIGHT THERE!
You’re not alone. According to HubSpot, 61% of marketers consider generating traffic and leads their top challenge.
I know you’re not a marketing guru, but the secret to driving traffic to your website is doing what others don’t have the guts to do.
So, what are these techniques that make your blog analytics go BOOM?
In this blog post, I’ll walk you through some of the craziest ideas of bringing massive traffic to your brand-new blog.
Let’s look at them one by one.
(Affiliate Disclosure: This post contains affiliate links, meaning if you make a purchase through my link, I may earn a small commission, without any extra cost to you. It helps to keep this little blog afloat. Thank you for your support.)
1) Start using Pinterest
Seriously? You didn’t think of advertising your blog on a platform, with over 335 million monthly active users worldwide.
You thought it was a waste of time?
With that being said, the question is how it can increase my blog’s traffic, or should we call it ROI (return on investment)?
Let’s look at some of the ways to build your audience on Pinterest to drive a significant amount of traffic to your blog. And a good thing is you can do this even with a brand new business account.
Create Multiple boards
The first step is to create various boards with keywords in mind and fill them up with relevant pins.
By using keywords in board description, pin description, or heck, even in your business name, you can get noticed by Pinterest’s search.
By having multiple boards, you can post on tons of topics, and can even pin them to multiple boards.
Remember, Pinterest is moving towards “fresh content”, So the key here is to create multiple pins for same blog post, so you don’t get penalized for duplicating the content
Join Group boards
Group boards are a great way of sharing pins. They allow you to reach out to hundreds of people without even having a single follower.
In order to join a group board, you need to send a request to the board owner and to explain them how you can contribute to the board with your content. send them a link to your blog and your Pinterest profile.
Design Eye-catching Pins
People Scroll way faster on Pinterest, so you only have a few seconds to grab their attention.
That is why creating an eye-catching pin is so important. Make sure your pins stand out from other people’s pin.
Don’t hesitate to experiment with what works for your readers.
Plus, Make sure the picture is relevant to the niche.
And finally, engage with your visitors, answer their questions, and, if possible, collaborate with them.
2) Start a YouTube Channel
According to Statista, YouTube has over 1.68 billion users, and as of December 2018, 19% of the total views come from people & blog category.
Plus, it is the second most popular website.
From the latest pop songs to product reviews, we visit YouTube all the time. So, why not use it to our benefit?
Building brand awareness on YouTube is essential to drive traffic to your blog.
Neil Patel, one of the top 10 marketers, according to Forbes, uses YouTube to drive massive traffic to his blog.
According to Neil Patel, “You can essentially use your YouTube page as a sales funnel.”
Alright, that’s enough wiffle-waffle.
Let me take you through some of the proven ways of driving traffic through YouTube:
Create quality videos
Yes, the first step is to provide value to the viewers.
If you want to take them to your blog, you must provide them with quality content on YouTube.
For that, you can segment your audience, pick relevant topics, and bombard them with everything you have.
Optimize your videos
You want people to find your videos easily, right? Create SEO-optimized video titles, descriptions, and relevant tags.
See how Neil’s video is at the top? Because he is using proper keywords and related tags.
Next? Ask the viewers to visit your website.
Add a call to action in the description box and ask the reader to give it a look. Pretty easy, right?
We all have seen that pesky CTA overlays. It can be used to direct the viewer to your blog. Add an engaging thumbnail to get the viewers to click it.
Pro tip: You can just use the blog post itself as a script for the video.
Engage with your community, partner with fellow YouTubers, and provide actual value to your viewers.
3) Be Active on Quora
When I first discovered Quora to be a source of long-term traffic, I was quite stunned.
Who knew that a site like Yahoo Answers could bring in high-quality traffic? And that too being long-term.
So, how can we drive traffic from Quora to your brand-new blog?
Okay, let me start with what is Quora? Simple, it is a Q/A site with over 300 million monthly active users.
And the best part, most of its users are more educated than average internet users.
Let me ask you, what do we post on blogs? We provide potential solutions to the reader’s queries.
You can direct traffic to your blog by answering questions on Quora while quoting a relevant blog post. BAM! It’s that easy.
I repeat, only quote your website if the blog post is informational and adds to your answer on Quora.
If the readers don’t see credibility, you won’t be able to drive any traffic at all.
Spend time on Quora by answering questions, be helpful, and develop yourself as an authority.
This way, people will consider you and your blog a credible source of information. You’ll be getting a lot of views, upvotes, and of course, referral traffic for your blog.
Referral traffic is much better than link building. Your answer might be two years old, but still, you’ll be getting a fair amount of traffic from it.
Or maybe, create your own Quora blog!
4) Write Intriguing Headlines
The first 5 seconds are going to decide if someone is going to read all that you have put up in the blog post— the first impression is the last impression.
If you don’t have a super-duper headline, it would be extremely arduous to keep the reader hooked.
Suppose I’m looking for how to fry eggs. I come across your title that is plain and ice-cold. While another website goes like: “Here is how to fry eggs and impress your girlfriend.”
I won’t hesitate to click the second one, even if I don’t have a girlfriend. The headline is more important than the content itself.
If you have a stellar headline, 8/10 people will click to see what you have to offer.
Have an exciting piece of writing? Great, but under shadowed by a bland title, it won’t be generating any traffic.
So, how can you make your headlines PUNCH?
- Use emotional triggers. Make the readers feel that something exciting is waiting for them on the other side.
- Use a headline analyzer and see what works the best.
- Pick a HOT topic and included relevant keywords.
5) Speed up Your Website
This is something we all can relate to. No matter how good your content is, if the site doesn’t load under 3 seconds, 40% of the people will abandon it.
Adding more to it, a single second delay can cut the conversations by 7%.
For boosting traffic to your blog, you need a super-fast website. Either you’ll have to compromise on the overall design or use a content delivery network.
Another critical factor is to consider the mobile/tablet users. Make sure your WordPress site is optimized for mobile devices with fast loading times.
You do realize that loading time itself determines where your blog will be ranked on Google. To check the current speed score of your site, use Google’s PageSpeed Insights.
6) Create Mind-Blowing Content
This one is my favorite.
The first and foremost rule is to have a captivating headline. The headline and the introduction should leave out some mystery.
You feel that, right? Spice up the interest of the reader and hook them to your content.
How? Maybe a quick story or an anecdote. Like every action movie out there, your blog post should start with a BANG.
You’ll see a significant rise in your blog’s traffic.
With that being said, the rest of the blogpost should be comprehensive, informational, and engaging.
To be ranked on Google, your content should be able to provide what the majority of the people are searching for.
What does Google say about content quality?
So, to come out of those tons of similar blog posts, your words should be OUT OF THIS WORLD. The content should be viral and evergreen.
Prefer pillar content (how-to guides, listicles, or tutorials) instead of other articles as they provide much more value to the reader.
Pop quiz: Have you observed how I’ve used short paragraphs to make the blog post readable? The visuals and screenshots to keep you engaged?
See, this is why it is essential to keep your blog posts digestible as people ought to lose concentration after eight seconds. Make sure they’re worth it!
7) Leave Helpful Comments on Other People’s Blogs
With over 500 million blogs available on the internet, don’t you think someone else might be posting the same thing as you?
Don’t expect to reach thousands of people right away. Visit the already existing blogs, add some comments and opinions, and make yourself credible.
DON’T start posting links to your blog right away. Moderators consider it spam, and you’ll be kicked out in no time.
Start slowly, add value to other people’s blogs, and once you have developed yourself as an authority figure, start quoting links to your own blog.
For example, there is a blog on content marketing, and you have some SEO tips to get better results, add a detailed comment, and engage with the community.
Do you know what happens next? People will start noticing you.
With time, you’ll see a major spike in your blog’s analytics. And guess what, your comments and links would be there for a long time.
Even better if the blog is well-established and already generating huge traffic for itself.
Voila! You have a regular source of traffic to your blog.
8) Participate in Social Media Groups
To start with, here are some stats related to social media users:
- In 2019, approximately 3.8 billion people, that’s roughly 49% of the total world population, were using social media websites.
- Facebook alone has 2.5 billion monthly active users.
Imagine how much traffic you can drive to your blog by reaching only a percentage of these users!
There are thousands of social media groups, and hundreds of them are related to your niche.
People are continually bombarding these groups with questions. You can jump in and join the discussion.
Address their queries comprehensively with a link to a relevant post on your blog.
I use some social media monitoring tools to keep up with social media trends.
As a beginner, you can start with commenting on posts, provide your insight to the topic, and resultantly, attain some credibility.
You can easily reach thousands of people in a matter of seconds. Once they start noticing you, start creating your own content.
Incorporate links to your blog, offer freebies, and add some short videos to get some influence.
Even if ten people share your post, you can start a never-ending chain of driving long-term traffic to your blog.
9) Be Active in Forums
We have previously discussed how Quora can be a source of long-term referral traffic.
Why not use the same strategy for other online forums?
I have been using Reddit, YouTube communities, Mashable, LinkedIn groups, and countless others to drive traffic to my blogs.
Reddit alone has 330 million monthly active users. You can easily find questions related to your niche on such forums.
So, how to attract traffic?
I tend to engage with users who are interested in topics relating to my blog.
But please, don’t just start posting your links unless you REALLY want to get blocked.
Join the discussion, provide value, build credibility, and then start quoting your links.
I know it seems a bit tedious, but it will be worth your time.
10) Share Your Content on Social Media
When I started out, I didn’t care about how social media sites could bring in traffic.
Don’t make the same mistake! Whenever you post something on your blog, share it on social media right away.
But there’s a trick. People will only click through if your content makes them go cowabunga.
Start with a smashing headline to make your content irresistible.
Make sure you’re sharing it across all popular social media sites, including Facebook, LinkedIn, Twitter, and Google+.
I’ve already explained how Quora and Pinterest can help you bring in massive traffic.
Or maybe just use Viral Content Buzz to bag some additional social shares.
11) Post Content Regularly
DON’T SLOW DOWN!
Competing with other blogs is only possible if you keep coming up with new stuff.
I know it’s difficult, but only 2.6% of the bloggers post daily.
And you thought everyone was doing it?
But still, if you cannot keep up with that, posting 2 – 4 times per week should work like magic.
But be careful, if you can’t provide quality content regularly, don’t just keep on posting lame stuff.
The internet is already filled with worthless content—let’s not add to it.
Content is king, remember?
According to Hubspot, companies that post more than 16+ posts monthly, get 3.5x more traffic compared to 0-4 blog posts per month.
I would suggest updating or restructuring the existing blog posts to bring in more traffic.
Why? According to stats, 60% of the marketers will reuse blog posts at least 2-3 times.
And you thought getting traffic was a walk in the park.
Well, it is! Only if you manage to follow all these tips.
Everyone must go through this. We all have had our setbacks.
Do you know what the most important thing with blogging is? CONSISTENCY!
Your passion is what’s going to drive the most traffic. And yes, I can relate.
Even after years of professional blogging, I still smile on seeing my blog’s analytics.
Still here? WHAT ARE YOU WAITING FOR?
By using these tips, I can surely say that you’ll witness a 200-400% increase in traffic. Crazy, right?
Your blog is dying for it, and these AWESOME tips might be the kick in the pants it needs.
I hope you liked this article. If you did please share it with other bloggers.
Pin it to your favourite Pinterest board for later. I would really appreciate it.
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